User Acquisition Manager (RnD)

Joyteractive , Posted 20 hours ago

Middle

Full time

Negotiable

Remote, Cyprus, Spain, Georgia, Montenegro, Poland, Serbia

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🚀 We are Joyteractive - a leading mobile game developer and publisher specializing in the captivating world of puzzle games. Today, our team boasts 80+ rock star professionals, and we're on the lookout for talented individuals to help us dominate the world of puzzles!

🔝 Our leader is Cryptogram: Word Brain Puzzle - #3 spot among all iOS/Android word games in the US.

We are looking for a User Acquisition Manager to become the key marketing owner within our R&D team. In this role, you will have full control over the entire UA cycle—from testing hypotheses and launching campaigns to analyzing and optimizing them. If you are passionate about data-driven marketing and want to influence the growth of new games from the ground up, join us!

What are you working on?
  • Genres: Puzzle, Casual
  • Platforms: Mobile, iOS, Android
For which tasks (responsibilities)?
  • Take full ownership of user acquisition within the R&D team, managing everything from campaign launches and day-to-day execution to performance assessment and ongoing optimization.

  • Use a data-driven approach to analyze campaigns, funnels and creatives daily, establishing clear “rules of engagement” for advertising strategies.

  • Collaborate with Creative Producers and Game Designers to generate and refine innovative concepts.

  • Perform thorough audience research from a performance marketing perspective, examining demographics, interests, behaviors, and pain points.

  • Lead brainstorming sessions and develop marketing hypotheses

What kind of professional are we looking for?
  • Experience in User Acquisition in mobile games  2 years +

  • Comprehensive knowledge of Meta Ads complemented by practical, hands-on experience

  • Confident knowledge of the funnel and performance indicators in UA

  • Exceptional research abilities, including audience segmentation, competitor analysis, and exploring performance marketing channels

  • Proficiency in presenting research insights and proposals in a clear, persuasive manner

  • Reliance on data-driven methodologies and analytical thinking

What are the conditions and bonuses?
  • 🌴 18 business days of compensated day-offs

  • 8 paid Personal Days a year + 1 day is added every year

  • 👉 Flexible Public Holidays policy

  • 🎓 Individual budget for training and growth

  • ❤️‍🩹 100% Sick Leave compensation

  • 💻 Payment for wear and tear on equipment while using a personal computer

  • 🌐 Remote work

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Joyteractive

Company type: product, publisher

Employees: 51-200

Platforms: Mobile

Genres: Puzzle

https://www.joyteractive.com/

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