Marketing Analyst in UA

Appodeal , Опубліковано 1 місяць тому

Senior

Повна зайнятість

Договірна

Relocate, Барселона

At Appodeal, we’re more than just a company—we’re a team united by a common mission: to help every person discover and grow their talents!

We take pride in our cutting-edge product and our internationally dispersed team of talented professionals.

Here’s what we value, and what we hope you do too:

  • Continuous Learning and Growth: We are passionate about learning, growing personally, and building rewarding careers.

  • Making an Impact: We are committed to building a history-defining company that leaves a lasting impact on the mobile app industry.

  • Solving Exciting Challenges: We tackle complex problems every day, supported by a team of world-class professionals and mentors.

  • Enjoying the Journey: We believe in having fun while working toward our goals.

Над чим працювати?
  • Назва проекту(ів): Business Empire, Spades, Solitaire, Words, Blocks, Number Match, Domino
  • На якій стадії проект(и)? Depending on the game, soft launch or global launch
  • Жанр: Головоломка, Настільні/Карточні, Казуальні, Словесні
  • Платформи: iOS, Android
Розмір і структура команди?

Future UA will report to VP of Growth Marketing of Gaming. Gaming BU consists of roughly 38 people: UA, ASO, Product, Monetization, DA, DS, AM.

На які завдання (обов'язки)?
  • Analyze the performance of paid UA campaigns across multiple channels

  • Identify inefficiencies, trends, and growth opportunities in acquisition, retention, and monetization

  • Collaborate with UA, Creative, Product, and Monetization teams to drive campaign improvements

  • Design and evaluate tests for creatives, offers, targeting, and other performance levers

  • Translate analytical findings into clear, actionable business recommendations

  • Partner with the Data Science team to improve how we interpret and apply modeled metrics

  • Mentor marketers and cross-functional partners in marketing analytics and data literacy

Якого професіонала шукаємо?
  • 3+ years of hands-on experience in marketing analytics within mobile gaming

  • Strong understanding of UA mechanics and campaign performance measurement

  • Advanced SQL skills; able to work efficiently with large datasets (ClickHouse experience is a plus)

  • Confident with Python (especially Pandas, NumPy)

  • Proficient in creating data visualizations and dashboards (Matplotlib, Seaborn)

  • Experience designing, running, and interpreting A/B tests

  • Familiarity with BI tools (e.g., Tableau, Metabase, Power BI)

  • Bonus: experience with attribution platforms (Appsflyer, Adjust), AdTech tools, or campaign automation systems

Що для нас важливо в людині?
  • Excellent communication skills — able to tell compelling stories with data

  • Proactive, curious, and comfortable working in cross-functional environments

  • Passion for mobile gaming and performance marketing.

Чому у нас приємно працювати?
  • Clear Management;

  • Ability to influence the product;

  • Opportunities for Career, personal, and professional Growth.

Які умови і бонуси?
  • 10 Paid Sick days per year;

  • Paid vacation

  • Work equipment;

  • Lunch compensation;

  • Working from our awesome Barcelona office

Процес відбору
  • HR Screening;

  • Technical Interview;

  • Interview with UA Lead;

  • Interview with VP of Growth Marketing.

Appodeal

Тип компанії: product

Співробітники: 201-500

Платформи: Mobile

Жанр: Головоломка, Настільні/Карточні, Казуальні, Словесні, Гіперказуальні

https://appodeal.com/

Всі вакансії Appodeal
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