Senior User Acquisition Manager (Applovin)

At Appodeal, we’re more than just a company—we’re a team united by a common mission: to help every person discover and grow their talents!

We take pride in our cutting-edge product and our internationally dispersed team of talented professionals.

Here’s what we value, and what we hope you do too:

• Continuous Learning and Growth: We are passionate about learning, growing personally, and building rewarding careers.

• Making an Impact: We are committed to building a history-defining company that leaves a lasting impact on the mobile app industry.

• Solving Exciting Challenges: We tackle complex problems every day, supported by a team of world-class professionals and mentors.

• Enjoying the Journey: We believe in having fun while working toward our goals.

What are you working on?

• The name of the project(s): Business Empire, Spades, Solitaire, Words, Blocks, Number Match, Domino
• At what stage of the project(s)? Depending on the game, soft launch or global launch
• Genres: Puzzle, Word Games, Card and/or Board, Casual
• Platforms: iOS, Android

Team size and structure?

Future UA will report to VP of Growth Marketing of Gaming. Gaming BU consists of roughly 38 people: UA, ASO, Product, Monetization, Support, AM.

For which tasks (responsibilities)?

• Own and grow user acquisition through AppLovin: from daily ops to long-term strategy across multiple titles.

• Drive hypothesis-led development of the AppLovin channel — improve its stability, scalability, and profitability through deep performance research and systematic experimentation.

• Collaborate closely with the product, creative, ASO, and data science teams.

• Run experiments fast, review results critically, and scale what works.

• Maintain a strong partnership with AppLovin: explore beta tools, advocate for feature access, and stay ahead of platform changes.

• Be a thought partner: share what you learn, help improve how the whole team thinks about UA.

What kind of professional are we looking for?

• 3+ years of experience in user acquisition, with a strong focus on AppLovin.

• Proven experience managing large UA budgets and scaling campaigns for mobile games.

• In-depth understanding of technical aspects of mobile marketing: attribution models, product and performance metrics, data flow.

• Experience working with BI tools such as Tableau or internal analytics systems.

What is important for us in a person?

• Passion for mobile gaming and performance marketing.

• Strong communication skills and a collaborative mindset — able to work across functions and share learnings proactively.

• Results-oriented with a proactive attitude.

Why do we enjoy working here?

• Clear Management;

• Ability to influence the product;

• Opportunities for Career, personal, and professional Growth.

What are the conditions and bonuses?

• 10 Paid Sick days per year;

• Paid vacation

• Work equipment;

• Lunch compensation;

• Working from our awesome Barcelona office